Go Green Without Going Broke

(NC)-According to a recent Stats Can report, the average Canadian spends more than an hour a day - or 12 full days a year - trekking to and from work.

With these longer commute times, fluctuating gasoline prices and concerns about the environment; consumers and governments are looking for new automotive technologies that reduce emissions and save fuel.

While hybrids have received the majority of attention, many drivers may be surprised to know that improvements to regular gasoline engines are actually saving more fuel overall than the savings produced by small hybrid cars.

Cylinder deactivation technology, for example, is one of the largest contributors to total greenhouse gas reductions in Canada. This technology works by seamlessly shutting down half of the engine's cylinders when they are not needed, such as highway driving.

General Motors' application of this technology called Active Fuel Management (AFM), offers up to a 12 per cent or better fuel consumption improvement.

"GM Canada offers more green choices for consumers than any other manufacturer," says David Paterson, vice president, corporate and environmental affairs for General Motors of Canada. "Technologies such as Active Fuel Management (AFM) have the potential to dramatically reduce fuel consumption and are available to drivers for no additional cost. Consider this - in the first half of 2007, more fuel was saved by the application of AFM on new GM vehicles in Canada (and therefore more greenhouse gas was reduced) than was saved by new hybrid vehicles sold by any competitor in the same time period."

With drivers now focusing on saving fuel as well as helping to save the environment, the affordable technologies on the market today will enable Canadians to go green without going broke.

For more information visit www.gmcanada.com.