More Canadians Choosing to Drive a Hybrid

(NC)-With more than 950,000 hybrid vehicles sold globally, the technology has truly become mainstream. As hybrids have evolved, Canadian drivers no longer have to choose between their environmental values or luxury, power and style.

Today, hybrid cars are a practical and preferred choice for many. More and more consumers are aware that the type of car they buy has a huge impact on the environment, and Canadians want to do their part.

Hybrids allow Canadians to make an environmentally-sensitive choice and still drive a powerful, stylish vehicle.

"The Prius is a great example," says Pierre Millette, national manager of Toyota Canada. "It runs on both gas and electricity, using the electric motor whenever possible and combining power from the gas engine when necessary.

With the two power sources working together, it increases fuel efficiency, lowers harmful emissions and provides more power."


Toyota Prius


The reasons behind the growing popularity of hybrids are clear. Hybrid vehicles produce almost 70% fewer smog-forming emissions and pollutants than a conventionally powered new vehicle.

Their efficiency is unmatched. While braking, the vehicle captures this otherwise wasted energy and sends it back to recharge the battery pack, which in turn powers the electric motor.


Though people said it couldn't be done - that a car could be good for the environment and still be fun to drive - today's technology lives up to the ideal.

"The bottom line with hybrids is that you get the best of both worlds," says Millette. "More power from less gas and lower emissions. That's what is continuing to appeal to Canadian drivers."