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(ARA) – No matter how bad the economy gets, Americans are still, at heart, a giving people. Yet tough economic times may force more than one person to forego dropping change into those ubiquitous red kettles on the way out of the grocery store this year. Fortunately, there are ways to give that won’t cost you a penny more than you’re already spending on some necessities.
Organizations like The Salvation Army, founders of the popular red kettles staffed by bell-ringing volunteers, are responding to tightening times by partnering with businesses to make it easier for Americans to continue supporting their favorite charity. The organization’s “Change is Good, Giving is Better” joint campaign with Pennzoil, Quaker State and Shell Rotella T allows holiday givers to donate a portion of money they’re already spending on an oil change.
The promotion began on Nov. 15 with $100,000 for The Salvation Army as the first step toward a goal of raising up to the maximum of $300,000. Consumers who purchase or have their oil changed using one of these brands’ conventional motor oils can help The Salvation Army’s good works. With each valid redemption, The Salvation Army gets $1 and consumers receive a $6 rebate for themselves. The offer is valid from Nov. 15, 2008 until a maximum of $300,000 is raised for The Salvation Army or Dec. 31, 2008, whichever comes first.
“We are proud to initiate this fund-raising effort to help The Salvation Army continue its important works during these challenging economic times," says Luis Guimaraes, Shell Lubricants general manager, North American Marketing. "By offering consumers a cash rebate on their next motor oil purchase or oil change, consumers can help raise much-needed funds for The Salvation Army during this holiday season.”
You can track the progress toward filling The Salvation Army’s kettle by visiting www.ChangeIsGoodGivingIsBetter.com. The Web site also has the terms and conditions and redemption information. Information is also available at select retailer and installer locations; by calling (866) 707-6737, and on the brand Web sites www.Pennzoil.com, www.QuakerState.com and www.Rotella.com.
“The Salvation Army is excited to team up with these three motor oil brands to benefit the many people that need our help in these difficult times,” says Major George Hood, national community relations secretary of The Salvation Army. “Because many of our donors are facing tough times themselves, more people need our help. This promotion allows consumers to make a donation while doing something they need to do anyway -- change their oil.”
You can also qualify for the rebate by mail with the purchase of five quarts of Pennzoil, Quaker State or two gallons of Shell Rotella T conventional motor oil during the specified time.