"The depreciation rate of a particular vehicle is dependent upon market conditions, supply and demand," said Charlie Vogelheim, executive editor of the Kelley Blue Book. "A highly popular or desirable car with limited availability will depreciate slower than a car that is in excess supply or less desirable."
Car experts also say there are things buyers expect to find in a car today. If these things are not there, it could hurt the value and desirability of that car down the road. The items include: power windows and door locks, a tilt wheel, cruise control, and alloy or premium wheels. They don't necessarily add value to your car but value may be reduced if they are not there.
What else can hurt your car's ability to garner top dollar down the road? The color. It's easy to sell a white, black or silver car. Some variations of red and blue are okay. Pick a green, purple, yellow or orange vehicle and you will likely hurt your chances of getting the maximum value when selling or trading the car in later. Personalizing a car with custom paint work, aftermarket products or wild modifications may also make the car less desirable to others. The very things that personalize the car for you are what may make it less appealing to a broad customer base when you want to sell it later.
Vehicles that don't hold their value well generally have high production rates or are in low demand in the marketplace. These vehicles are often in rental fleets, have a low perceived value, high maintenance costs and may have a design that does not age well.
For more information on new cars or used car values, check out the Web site at www.kbb.com.